Privacy Policy

Last Updated: Aug 1, 2015

Baron Biosystems Ltd. (“Xert”) have a few guiding privacy principles:

We collect personal information only if it is needed to deliver the services to you.

We don’t share your personal information with anyone except to comply with the law or protect our rights.

We treat your personal information with the highest regard to privacy and security.

The following statement (the “Privacy Policy”) discloses the guidelines Xert has established for protecting the information you provide to Xert during your visit to the Xert's websites and related services (the “Site”).

The Site is owned, operated, and maintained by:

Baron Biosystems Ltd.

57 Armadale Ave.

Toronto, Ontario, Canada


Collected Information

Xert only collects personal information about you if you voluntarily choose to share it with Xert. Xert does not share, rent or sell information concerning Xert’s Subscribers or other users of its website to third parties in ways other than disclosed in this privacy statement.

To use the core functionality of the Site, you must first complete the registration form at the Site and agree to our Terms of Service. During registration you will be required to provide personal information such as your name and email address.

There are several other opportunities on the Site for you to share personal information about yourself with Xert. This may include information about you such as your name, address, and e-mail address. Xert will also collect your credit card or other payment information if you choose to become a Xert Subscriber. If you choose to share any personal information with Xert, Xert may store it and use it for internal research and other Xert marketing purposes, including e-mailing you with special promotions and other programs of interest. If the information is sent as part of a website evaluation, Xert may also use the information to contact you about your comments.

When you visit the Site, a cookie will be stored on your computer. Xert’s cookies do not contain any personally identifying information; Xert may also use cookies to assist it in delivering content specific to your interests. Additionally, after you’ve entered your Subscriber ID and password during a session on Xert’s website, Xert saves that information so you don’t have to re-enter it repeatedly during that session. Not accepting cookies may make certain features of the Site unavailable to you. Xert may use your IP address to identify you, to administer the Site and to assist in diagnosing problems with Xert’s server.

Like most standard Web site servers the Site uses log files. This includes internet protocol (IP) addresses, browser type, internet service provider (ISP), referring/exit pages, platform type, date/time stamp, and number of clicks to analyze trends, administer the Site, track user’s movement in the aggregate, and gather broad demographic information for aggregate use. IP addresses, etc. are not linked to personally identifiable information.

You may decide to send Xert personally identifying information in an e-mail message which might contain information or inquiries about Xert’s products or services. Xert will use this information to identify you as a Xert Subscriber and to respond to the electronic mail. Xert will only use the information obtained to resolve the issue identified in the e-mail. Xert never sells e-mail addresses. You may change or request deletion of your personal information by contacting

Information about you and your use of the Site may be aggregated with other information collected on the Site or otherwise used in ways that do not personally identify you or constitute personally identifiable information. This type of aggregated or statistical information may be used by us to improve the quality of the Site or for other purposes that we may deem appropriate.

Data Protection

The Site uses industry standard Secure Sockets Layer (SSL) technology to allow for the encryption of personal information such as your name and address, as well as critically sensitive information such as your credit card number. The Site is also registered with site identification authorities so that your browser can confirm Xert’s identity before any personal information is sent.

To help ensure that these measures are effective in preventing unauthorized access to your private information, you should be aware of the security features available to you through your browser. You should use a security-enabled browser to submit your credit card information and other personal information at the Site. Please note: If you do not use a SSL-capable browser, you are at risk for having data intercepted. Xert will not be responsible for any compromise of data that is intercepted due to your use of an unsecured browser.

Privacy Policy Changes

If Xert makes changes to any terms or conditions of this Privacy Policy, these changes will be posted on the Site in a timely manner. If Xert decides to change this Privacy Policy, it will post those changes on this Privacy Policy and other places Xert deems appropriate, which may include the Site, for a period of time Xert deems appropriate, so that you are aware of what information Xert collects, how Xert uses it, and under what circumstances, if any, Xert discloses it. Xert reserves the right to modify this Privacy Policy at any time, so please review it frequently. In case of a business transaction in which a portion or all of Xert’s business is acquired, Xert will notify you as described above in this paragraph.


While Xert continues to work hard to protect your personal information, no data transmission over the Internet can be guaranteed to be absolutely secure, and Xert cannot ensure or warrant the security of any information you transmit to Xert. Transmitting personal information is done at your own risk.